Newport-based Henry Howard Finance has launched HH Cashflow Finance Ltd, following an investment of £25m made by private equity investor, Cabot Square Capital.

HH Cashflow Finance will offer clients a reliable, flexible way to improve their cash flow position.

Richard Pepler, CEO of HH Cashflow Finance said: "More than 70 per cent of businesses experience cash flow pressures at some point and this can really hamper business growth.

“We offer easy to access funding for businesses without the hassle of long winded bank application processes as an alternative to bank loans and overdrafts. We help a wide range of small and medium sized businesses in any sector. Cash flow funding can be used to facilitate business growth or to provide cash into a business if it’s waiting to be paid by customers.”

In its first few months of trading HH Cashflow Finance has committed to providing over £2.5 million funding to 35 clients and aims to support a further 150 clients by this time next year.

Richard has more than 32 years’ experience in the sector and has himself set up businesses from scratch so knows only too well the pressures felt by owner managers when they are going through periods of expansion.

“We offer much more than access to funding; we take a very holistic view of our clients’ businesses and are on hand to offer strategic advice and support so that they can see their business ambitions and plans come to life,” said Richard.