Caerphilly-based firm Nudjed has appointed a board of advisors to aid the team as they rapidly expand the business in 2015.

Co-founders Warren Fauvel and Neil Atherton will be joined in an advisory capacity by four veteran businessmen who have more than 107 years of combined experience in building business and generating revenue in excess of £1bn.

The firm started 2015 with fast-growth resolutions in the wake of Welsh Government investment and a partnership with Superdrug.

The new appointments are:

Paul Watkins, an executive coach based in Geneva who gained vast experience through leadership positions at IBM, Micron and global gaming company Corsair.

David Ward Walton – a former Saatchi & Saatchi group director, who has held key positions at Sony, GTECH and Lyons and launched three successful businesses. He is a registered GrowthAccelerator coach and a business mentor with the Welsh Government.

Ashley Cooper – founder of market-leading TES Aviation Group, which topped £100m revenues in 2013. He sold his final equity piece in 2012 on the introduction of Mitsubishi Corporation, and stepped down as CEO in 2014. He has also worked at Rolls Royce and General Electric, is a chartered director from the Institute of Directors and currently holds board director / investment positions in a range of growing businesses.

Mark Hindmarsh – a specialist in the technology and media and digital advertising sectors, he has helped establish and launch start-ups including Active Imaging, yet2.com and Coull. He is a founding partner of Versatile Connections and Smart Anchor Ventures, which works with high-growth Welsh SMEs.

Nudjed CEO and co-founder Warren Fauvel said: “As a start-up, accessing the ‘been there, done that’ advice that these advisors offer is integral to our successful growth. It gives me huge pleasure to have the opportunity to work with and learn from such experienced individuals. This announcement shows how fast we’re developing as a company.”

David Ward Walton said: “Nudjed ticks all the boxes, and they’ve developed a great product that perfectly meets a pressing market need.”

Mark Hindmarsh said: “I wouldn’t have invested personally, and be spending my time with Nudjed, if I didn’t think they were going to be successful in addressing such a large market opportunity.”

Founded in 2013, Nudjed recently secured £125,000 from Welsh Government, via an inaugural investment awarded from Finance Wales’ new dedicated Technology Seed Fund.