Fans to decide Dragons' logo

Campaign Series: Fans to decide Dragons' logo Fans to decide Dragons' logo

NEWPORT Gwent Dragons are giving their fans the opportunity to choose a new crest.

This evening the Rodney Parade region will open a web vote that will run until 5pm on Tuesday to decide the logo for next season.

The options are being kept under wraps until the site goes live but the region are making no changes to their name and the current tail design will remain in some form.

The alterations will be to the typeface and the emphasis – one logo will focus on Dragons, another on Newport and there will be a third hybrid option.

“It’s a brand refresh in that it’s not going to be massively different but it will set the tone for the direction that we are going next season,” said commercial and marketing consultant Ben Jeffreys.

The winning crest will be announced next Thursday and details of season tickets will be announced the following day with leaflets handed out at the final game on the season against Treviso on Saturday, May 10.

Comments (33)

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2:35pm Thu 1 May 14

Walter Devereux says...

The tail logo is horrid and dates from the abortive "Gwent Dragons" project. Shame the name isn't up for debate as neither Gwent nor Dragons actually exist.
The tail logo is horrid and dates from the abortive "Gwent Dragons" project. Shame the name isn't up for debate as neither Gwent nor Dragons actually exist. Walter Devereux
  • Score: -8

2:43pm Thu 1 May 14

munkian says...

Enough of the negative rubbish, its a good move and heading in the right direction. Its good that fans are being considered.
Enough of the negative rubbish, its a good move and heading in the right direction. Its good that fans are being considered. munkian
  • Score: 11

2:45pm Thu 1 May 14

davidjohnedwards says...

Just do away with the squiggle and the G and D bit and put the proper Newport Crest back on the jersey. Bobs your uncle, a decent brand.
Just do away with the squiggle and the G and D bit and put the proper Newport Crest back on the jersey. Bobs your uncle, a decent brand. davidjohnedwards
  • Score: 1

2:49pm Thu 1 May 14

Dai Trying says...

Walter Devereux wrote:
The tail logo is horrid and dates from the abortive "Gwent Dragons" project. Shame the name isn't up for debate as neither Gwent nor Dragons actually exist.
Tell that to Gwent Police, Coleg Gwent, Gwent Camra. You are confusing where you live, ie GWENT with the name of the unitary body that provides your local government services, or doesn't as the case maybe.

Great move, always thought the bite from the front end of the Dragon would be a better logo than the phart from the rear.
[quote][p][bold]Walter Devereux[/bold] wrote: The tail logo is horrid and dates from the abortive "Gwent Dragons" project. Shame the name isn't up for debate as neither Gwent nor Dragons actually exist.[/p][/quote]Tell that to Gwent Police, Coleg Gwent, Gwent Camra. You are confusing where you live, ie GWENT with the name of the unitary body that provides your local government services, or doesn't as the case maybe. Great move, always thought the bite from the front end of the Dragon would be a better logo than the phart from the rear. Dai Trying
  • Score: 8

3:08pm Thu 1 May 14

munkian says...

I'd be surprised if they removed the tail completely and changed it to a head - would be too much like the Turks
I'd be surprised if they removed the tail completely and changed it to a head - would be too much like the Turks munkian
  • Score: 6

3:53pm Thu 1 May 14

stevey says...

Who cares, same boring underperforming poorly supported "region" as always existed. Come on the Ospreys!
Who cares, same boring underperforming poorly supported "region" as always existed. Come on the Ospreys! stevey
  • Score: -26

4:32pm Thu 1 May 14

b3talover says...

"making no changes to their name and the current tail design will remain in some form." - Publicity event then...
"making no changes to their name and the current tail design will remain in some form." - Publicity event then... b3talover
  • Score: 5

4:44pm Thu 1 May 14

Game says...

The region has already committed to changing the home jersey for next season which, like the current away shirt, will just feature the tail logo without any lettering.

Why has this been removed from the original article Mr Kirwan?
The region has already committed to changing the home jersey for next season which, like the current away shirt, will just feature the tail logo without any lettering. Why has this been removed from the original article Mr Kirwan? Game
  • Score: 6

4:57pm Thu 1 May 14

Mr Bump. says...

after 11 years of this rubbish, can i suggest a toilet as a fitting emblem?
after 11 years of this rubbish, can i suggest a toilet as a fitting emblem? Mr Bump.
  • Score: -2

5:06pm Thu 1 May 14

Risca1 says...

Thanks Ben for considering the fans to rebrand the Dragons. However, you can do all the necessary market research you wish. It will ultimately come down to the dinosaurs that are on the board. They will stick to the Newport brand that has failed year after year. You may wish to make it a region, but those who make the decisions will not. Good luck!
Thanks Ben for considering the fans to rebrand the Dragons. However, you can do all the necessary market research you wish. It will ultimately come down to the dinosaurs that are on the board. They will stick to the Newport brand that has failed year after year. You may wish to make it a region, but those who make the decisions will not. Good luck! Risca1
  • Score: -10

5:10pm Thu 1 May 14

Dave1234567 says...

Good idea to have a review of the logo - hopefully something that is inclusive of the area. The other thing to do is remove/reduce the amount of adverts on the jersey. I for one refuse to buy a jersey that is a walking advertisement board rather than simply saying which team I support.
Good idea to have a review of the logo - hopefully something that is inclusive of the area. The other thing to do is remove/reduce the amount of adverts on the jersey. I for one refuse to buy a jersey that is a walking advertisement board rather than simply saying which team I support. Dave1234567
  • Score: 0

5:59pm Thu 1 May 14

hazellboy says...

davidjohnedwards wrote:
Just do away with the squiggle and the G and D bit and put the proper Newport Crest back on the jersey. Bobs your uncle, a decent brand.
spot on, and while we are at it black and amber go well together
[quote][p][bold]davidjohnedwards[/bold] wrote: Just do away with the squiggle and the G and D bit and put the proper Newport Crest back on the jersey. Bobs your uncle, a decent brand.[/p][/quote]spot on, and while we are at it black and amber go well together hazellboy
  • Score: 0

7:44pm Thu 1 May 14

blackandamber says...

Too much Gwent Too much Dragons Too much Red. How about NEWPORT RUGBY FOOTBALL CLUB. A great club with 150 years of history (along with other great clubs), well respected throughout the rugby world, until the WRU stepped in with their ill thought out vision of rugby. Any organisation that forgets its past has no future.
Too much Gwent Too much Dragons Too much Red. How about NEWPORT RUGBY FOOTBALL CLUB. A great club with 150 years of history (along with other great clubs), well respected throughout the rugby world, until the WRU stepped in with their ill thought out vision of rugby. Any organisation that forgets its past has no future. blackandamber
  • Score: -5

7:59pm Thu 1 May 14

Risca1 says...

blackandamber wrote:
Too much Gwent Too much Dragons Too much Red. How about NEWPORT RUGBY FOOTBALL CLUB. A great club with 150 years of history (along with other great clubs), well respected throughout the rugby world, until the WRU stepped in with their ill thought out vision of rugby. Any organisation that forgets its past has no future.
Move on son!
[quote][p][bold]blackandamber[/bold] wrote: Too much Gwent Too much Dragons Too much Red. How about NEWPORT RUGBY FOOTBALL CLUB. A great club with 150 years of history (along with other great clubs), well respected throughout the rugby world, until the WRU stepped in with their ill thought out vision of rugby. Any organisation that forgets its past has no future.[/p][/quote]Move on son! Risca1
  • Score: 5

8:47pm Thu 1 May 14

Amber in the blood says...

blackandamber wrote:
Too much Gwent Too much Dragons Too much Red. How about NEWPORT RUGBY FOOTBALL CLUB. A great club with 150 years of history (along with other great clubs), well respected throughout the rugby world, until the WRU stepped in with their ill thought out vision of rugby. Any organisation that forgets its past has no future.
GREAT POST!
[quote][p][bold]blackandamber[/bold] wrote: Too much Gwent Too much Dragons Too much Red. How about NEWPORT RUGBY FOOTBALL CLUB. A great club with 150 years of history (along with other great clubs), well respected throughout the rugby world, until the WRU stepped in with their ill thought out vision of rugby. Any organisation that forgets its past has no future.[/p][/quote]GREAT POST! Amber in the blood
  • Score: -7

9:27pm Thu 1 May 14

Foxyboy3rd says...

stevey wrote:
Who cares, same boring underperforming poorly supported "region" as always existed. Come on the Ospreys!
Sounds like a typical "5 minutes of fame" Pooler quote to me.
[quote][p][bold]stevey[/bold] wrote: Who cares, same boring underperforming poorly supported "region" as always existed. Come on the Ospreys![/p][/quote]Sounds like a typical "5 minutes of fame" Pooler quote to me. Foxyboy3rd
  • Score: 7

9:34pm Thu 1 May 14

silurix says...

Maybe a dinosaur instead of a dragon on the badge would be more acceptable.
Maybe a dinosaur instead of a dragon on the badge would be more acceptable. silurix
  • Score: -1

9:57pm Thu 1 May 14

Melvyn The Milk says...

Taken 10 years to force a brand change. Will it take another 10 to become a true region? Amazing what the force of economics can do. Plenty of die-hard Port dinosaurs alive and kicking I see.
Taken 10 years to force a brand change. Will it take another 10 to become a true region? Amazing what the force of economics can do. Plenty of die-hard Port dinosaurs alive and kicking I see. Melvyn The Milk
  • Score: -7

11:19pm Thu 1 May 14

blackandamber says...

Risca1 wrote:
blackandamber wrote:
Too much Gwent Too much Dragons Too much Red. How about NEWPORT RUGBY FOOTBALL CLUB. A great club with 150 years of history (along with other great clubs), well respected throughout the rugby world, until the WRU stepped in with their ill thought out vision of rugby. Any organisation that forgets its past has no future.
Move on son!
So how many games have you attended Risca
[quote][p][bold]Risca1[/bold] wrote: [quote][p][bold]blackandamber[/bold] wrote: Too much Gwent Too much Dragons Too much Red. How about NEWPORT RUGBY FOOTBALL CLUB. A great club with 150 years of history (along with other great clubs), well respected throughout the rugby world, until the WRU stepped in with their ill thought out vision of rugby. Any organisation that forgets its past has no future.[/p][/quote]Move on son![/p][/quote]So how many games have you attended Risca blackandamber
  • Score: 3

11:22pm Thu 1 May 14

blackandamber says...

Melvyn The Milk wrote:
Taken 10 years to force a brand change. Will it take another 10 to become a true region? Amazing what the force of economics can do. Plenty of die-hard Port dinosaurs alive and kicking I see.
It is never going to be a region. Neither is Cardiff or the Scarlets who stated at the outset of this dogs dinner that they were far superior teams and would not be regions and I whole heartedly agree with them.
[quote][p][bold]Melvyn The Milk[/bold] wrote: Taken 10 years to force a brand change. Will it take another 10 to become a true region? Amazing what the force of economics can do. Plenty of die-hard Port dinosaurs alive and kicking I see.[/p][/quote]It is never going to be a region. Neither is Cardiff or the Scarlets who stated at the outset of this dogs dinner that they were far superior teams and would not be regions and I whole heartedly agree with them. blackandamber
  • Score: 0

9:06am Fri 2 May 14

blackandamber says...

Just been on the website, sadly no choice of NONE OF THE ABOVE available. So how are the real fans supposed to register their displeasure.
Just been on the website, sadly no choice of NONE OF THE ABOVE available. So how are the real fans supposed to register their displeasure. blackandamber
  • Score: 0

9:15am Fri 2 May 14

munkian says...

stevey wrote:
Who cares, same boring underperforming poorly supported "region" as always existed. Come on the Ospreys!
How did the Zebre game go ? Did you get that TBP ? No ? Oh, you lost ? Ouch
[quote][p][bold]stevey[/bold] wrote: Who cares, same boring underperforming poorly supported "region" as always existed. Come on the Ospreys![/p][/quote]How did the Zebre game go ? Did you get that TBP ? No ? Oh, you lost ? Ouch munkian
  • Score: 7

9:18am Fri 2 May 14

Walter Devereux says...

Dai Trying wrote:
Walter Devereux wrote:
The tail logo is horrid and dates from the abortive "Gwent Dragons" project. Shame the name isn't up for debate as neither Gwent nor Dragons actually exist.
Tell that to Gwent Police, Coleg Gwent, Gwent Camra. You are confusing where you live, ie GWENT with the name of the unitary body that provides your local government services, or doesn't as the case maybe.

Great move, always thought the bite from the front end of the Dragon would be a better logo than the phart from the rear.
You are right that people tend to confuse where they live with their local council. However I live in Monmouthshire, not Gwent.
[quote][p][bold]Dai Trying[/bold] wrote: [quote][p][bold]Walter Devereux[/bold] wrote: The tail logo is horrid and dates from the abortive "Gwent Dragons" project. Shame the name isn't up for debate as neither Gwent nor Dragons actually exist.[/p][/quote]Tell that to Gwent Police, Coleg Gwent, Gwent Camra. You are confusing where you live, ie GWENT with the name of the unitary body that provides your local government services, or doesn't as the case maybe. Great move, always thought the bite from the front end of the Dragon would be a better logo than the phart from the rear.[/p][/quote]You are right that people tend to confuse where they live with their local council. However I live in Monmouthshire, not Gwent. Walter Devereux
  • Score: 0

10:49am Fri 2 May 14

broadsworddan says...

Walter Devereux wrote:
Dai Trying wrote:
Walter Devereux wrote:
The tail logo is horrid and dates from the abortive "Gwent Dragons" project. Shame the name isn't up for debate as neither Gwent nor Dragons actually exist.
Tell that to Gwent Police, Coleg Gwent, Gwent Camra. You are confusing where you live, ie GWENT with the name of the unitary body that provides your local government services, or doesn't as the case maybe.

Great move, always thought the bite from the front end of the Dragon would be a better logo than the phart from the rear.
You are right that people tend to confuse where they live with their local council. However I live in Monmouthshire, not Gwent.
Do you know your history? Gwent was the kingdom for thousands of years before Monmouthshire was even conceived. Whether Gwent is the current administrative name for the area now, who cares? It is and always will be an historic name for the area. Small mindedness won't help.
[quote][p][bold]Walter Devereux[/bold] wrote: [quote][p][bold]Dai Trying[/bold] wrote: [quote][p][bold]Walter Devereux[/bold] wrote: The tail logo is horrid and dates from the abortive "Gwent Dragons" project. Shame the name isn't up for debate as neither Gwent nor Dragons actually exist.[/p][/quote]Tell that to Gwent Police, Coleg Gwent, Gwent Camra. You are confusing where you live, ie GWENT with the name of the unitary body that provides your local government services, or doesn't as the case maybe. Great move, always thought the bite from the front end of the Dragon would be a better logo than the phart from the rear.[/p][/quote]You are right that people tend to confuse where they live with their local council. However I live in Monmouthshire, not Gwent.[/p][/quote]Do you know your history? Gwent was the kingdom for thousands of years before Monmouthshire was even conceived. Whether Gwent is the current administrative name for the area now, who cares? It is and always will be an historic name for the area. Small mindedness won't help. broadsworddan
  • Score: 3

11:28am Fri 2 May 14

The People's Republic of Newp says...

broadsworddan wrote:
Walter Devereux wrote:
Dai Trying wrote:
Walter Devereux wrote:
The tail logo is horrid and dates from the abortive "Gwent Dragons" project. Shame the name isn't up for debate as neither Gwent nor Dragons actually exist.
Tell that to Gwent Police, Coleg Gwent, Gwent Camra. You are confusing where you live, ie GWENT with the name of the unitary body that provides your local government services, or doesn't as the case maybe.

Great move, always thought the bite from the front end of the Dragon would be a better logo than the phart from the rear.
You are right that people tend to confuse where they live with their local council. However I live in Monmouthshire, not Gwent.
Do you know your history? Gwent was the kingdom for thousands of years before Monmouthshire was even conceived. Whether Gwent is the current administrative name for the area now, who cares? It is and always will be an historic name for the area. Small mindedness won't help.
So what? This was a merger between Newport and Ebbw Vale, the latter turning tail when they realised they'd have to accept liabilities. Gwent is essentially irrelevant on more than one level.
[quote][p][bold]broadsworddan[/bold] wrote: [quote][p][bold]Walter Devereux[/bold] wrote: [quote][p][bold]Dai Trying[/bold] wrote: [quote][p][bold]Walter Devereux[/bold] wrote: The tail logo is horrid and dates from the abortive "Gwent Dragons" project. Shame the name isn't up for debate as neither Gwent nor Dragons actually exist.[/p][/quote]Tell that to Gwent Police, Coleg Gwent, Gwent Camra. You are confusing where you live, ie GWENT with the name of the unitary body that provides your local government services, or doesn't as the case maybe. Great move, always thought the bite from the front end of the Dragon would be a better logo than the phart from the rear.[/p][/quote]You are right that people tend to confuse where they live with their local council. However I live in Monmouthshire, not Gwent.[/p][/quote]Do you know your history? Gwent was the kingdom for thousands of years before Monmouthshire was even conceived. Whether Gwent is the current administrative name for the area now, who cares? It is and always will be an historic name for the area. Small mindedness won't help.[/p][/quote]So what? This was a merger between Newport and Ebbw Vale, the latter turning tail when they realised they'd have to accept liabilities. Gwent is essentially irrelevant on more than one level. The People's Republic of Newp
  • Score: 4

11:46am Fri 2 May 14

saltheartfoamfollower says...

What a lot of "cojones"you lot are spouting.If someone came along and decided to invest a huge amount of cash to guarantee a super, all conquering side on the understanding they would be called "Dragons",you lot would soon stop all this" bovine excrement",get out of your armchairs and make your way to D.P and scream your bloody heads off.
Directions to the parade will be included with every membership.Make haste,you don't want to be disappointed.
What a lot of "cojones"you lot are spouting.If someone came along and decided to invest a huge amount of cash to guarantee a super, all conquering side on the understanding they would be called "Dragons",you lot would soon stop all this" bovine excrement",get out of your armchairs and make your way to D.P and scream your bloody heads off. Directions to the parade will be included with every membership.Make haste,you don't want to be disappointed. saltheartfoamfollower
  • Score: 0

11:54am Fri 2 May 14

The People's Republic of Newp says...

saltheartfoamfollowe
r
wrote:
What a lot of "cojones"you lot are spouting.If someone came along and decided to invest a huge amount of cash to guarantee a super, all conquering side on the understanding they would be called "Dragons",you lot would soon stop all this" bovine excrement",get out of your armchairs and make your way to D.P and scream your bloody heads off.
Directions to the parade will be included with every membership.Make haste,you don't want to be disappointed.
I, for one, wouldn't. Identity is what counts. Don't like saying this, but stop presuming everyone is as easily persuaded (or manipulated) as your good self.
[quote][p][bold]saltheartfoamfollowe r[/bold] wrote: What a lot of "cojones"you lot are spouting.If someone came along and decided to invest a huge amount of cash to guarantee a super, all conquering side on the understanding they would be called "Dragons",you lot would soon stop all this" bovine excrement",get out of your armchairs and make your way to D.P and scream your bloody heads off. Directions to the parade will be included with every membership.Make haste,you don't want to be disappointed.[/p][/quote]I, for one, wouldn't. Identity is what counts. Don't like saying this, but stop presuming everyone is as easily persuaded (or manipulated) as your good self. The People's Republic of Newp
  • Score: 1

12:29pm Fri 2 May 14

Melvyn The Milk says...

blackandamber wrote:
Melvyn The Milk wrote:
Taken 10 years to force a brand change. Will it take another 10 to become a true region? Amazing what the force of economics can do. Plenty of die-hard Port dinosaurs alive and kicking I see.
It is never going to be a region. Neither is Cardiff or the Scarlets who stated at the outset of this dogs dinner that they were far superior teams and would not be regions and I whole heartedly agree with them.
...and therein lies the root of the problem and the reason why this amateur set-up will be dead within a few years, leaving Gwent as a rugby wasteland.
[quote][p][bold]blackandamber[/bold] wrote: [quote][p][bold]Melvyn The Milk[/bold] wrote: Taken 10 years to force a brand change. Will it take another 10 to become a true region? Amazing what the force of economics can do. Plenty of die-hard Port dinosaurs alive and kicking I see.[/p][/quote]It is never going to be a region. Neither is Cardiff or the Scarlets who stated at the outset of this dogs dinner that they were far superior teams and would not be regions and I whole heartedly agree with them.[/p][/quote]...and therein lies the root of the problem and the reason why this amateur set-up will be dead within a few years, leaving Gwent as a rugby wasteland. Melvyn The Milk
  • Score: -1

7:57pm Fri 2 May 14

blackandamber says...

munkian wrote:
Enough of the negative rubbish, its a good move and heading in the right direction. Its good that fans are being considered.
No it isn't
[quote][p][bold]munkian[/bold] wrote: Enough of the negative rubbish, its a good move and heading in the right direction. Its good that fans are being considered.[/p][/quote]No it isn't blackandamber
  • Score: 2

7:59pm Fri 2 May 14

blackandamber says...

munkian wrote:
Enough of the negative rubbish, its a good move and heading in the right direction. Its good that fans are being considered.
No it isn't
[quote][p][bold]munkian[/bold] wrote: Enough of the negative rubbish, its a good move and heading in the right direction. Its good that fans are being considered.[/p][/quote]No it isn't blackandamber
  • Score: 1

8:28pm Fri 2 May 14

blackandamber says...

The People's Republic of Newp wrote:
saltheartfoamfollowe

r
wrote:
What a lot of "cojones"you lot are spouting.If someone came along and decided to invest a huge amount of cash to guarantee a super, all conquering side on the understanding they would be called "Dragons",you lot would soon stop all this" bovine excrement",get out of your armchairs and make your way to D.P and scream your bloody heads off.
Directions to the parade will be included with every membership.Make haste,you don't want to be disappointed.
I, for one, wouldn't. Identity is what counts. Don't like saying this, but stop presuming everyone is as easily persuaded (or manipulated) as your good self.
Nor me
[quote][p][bold]The People's Republic of Newp[/bold] wrote: [quote][p][bold]saltheartfoamfollowe r[/bold] wrote: What a lot of "cojones"you lot are spouting.If someone came along and decided to invest a huge amount of cash to guarantee a super, all conquering side on the understanding they would be called "Dragons",you lot would soon stop all this" bovine excrement",get out of your armchairs and make your way to D.P and scream your bloody heads off. Directions to the parade will be included with every membership.Make haste,you don't want to be disappointed.[/p][/quote]I, for one, wouldn't. Identity is what counts. Don't like saying this, but stop presuming everyone is as easily persuaded (or manipulated) as your good self.[/p][/quote]Nor me blackandamber
  • Score: 2

1:36pm Sat 3 May 14

Newportg says...

stevey wrote:
Who cares, same boring underperforming poorly supported "region" as always existed. Come on the Ospreys!
Lost to the Ospreys!!!
[quote][p][bold]stevey[/bold] wrote: Who cares, same boring underperforming poorly supported "region" as always existed. Come on the Ospreys![/p][/quote]Lost to the Ospreys!!! Newportg
  • Score: -2

1:41pm Sat 3 May 14

Newportg says...

Newportg wrote:
stevey wrote:
Who cares, same boring underperforming poorly supported "region" as always existed. Come on the Ospreys!
Lost to the Ospreys!!!
Woops! So pleased about the result that I messed up the post.

Lost to zebre!!!!!!
[quote][p][bold]Newportg[/bold] wrote: [quote][p][bold]stevey[/bold] wrote: Who cares, same boring underperforming poorly supported "region" as always existed. Come on the Ospreys![/p][/quote]Lost to the Ospreys!!![/p][/quote]Woops! So pleased about the result that I messed up the post. Lost to zebre!!!!!! Newportg
  • Score: 0

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